HOW NOFALO.COM INCREASED ITS VISITORS BY 1000% AND ITS CLIENTS BY MORE THAN 100% IN THREE WEEKS WITH BROADCAST PR
Nofalo.com is the first travel comparison website in Algeria (premier comparateur d'offres de voyage organizes à partir de l'Algérie).
During the first months of its existence, Nofalo.com was making two big mistakes:
For a platform that measures success by the number of visitors, the results were poor and stagnating.
That all changed when Raouf Yousfi, the founder of Nofalo.com, asked me for advice and decided to change his approach in promoting the platform.
What changes can lead to a 1000% increase in visitors and a more than 100% increase in clients in a matter of weeks?
It's unreasonable, right?
Think about it.
How much would your yearly revenue be with a 100% increase?
Imagine if that increase was monthly instead of yearly.
what if I told you that Nofalo.com got 1000% more site traffic and a more than 100% increase in new clients FOR FREE?
It's unbelievable, right?
If you think I am telling you a fairy tale, you can stop reading right now. But if you are curious to discover the four secret strategies Nofalo.com adopted to get thousands of dollarsin media coverage for free (especially if you are a new entrepreneur), this article will enlighten your mind with a new perspective that comes from real world experience rather than academic theory or marketing trends.
What changes did Raouf Yousfi make to his approach in promoting Nofalo.com?
What was the result of these changes?
As stated above, Nofalo.com increased its traffic by 1000%, consolidated the average number of daily visitors on the platform, and got more than 100% new customers without even contacting an advertising agency.
Thus, he has reached three main marketing goals that will save him a lot of money:
Why has Nofalo.com been able to achieve those results while others aren't even close?
The new marketing trend says that marketing is creativity.
Raouf Yousfi, instead, knows firsthand that marketing is built on a scale of four steps:
Has Nofalo.com won the marketing war? Not at necessarily.
Being the first doesn't mean staying alone.
Even if the possibility of becoming the most dominant player in the Algerian tourism industry has become much more realistic.
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Founder and Managing Director at POWER BRAND. PR that Sells for Startups and SMEs,
How to turn your content into a PR advocate
Why you should write a book from a PR perspective
How to use PR to disqualify your competition
How to get media coverage by giving the media what they want
Brand Positioning. Broadcast PR. Brand domination.